DAMELIN BOTSWANA UNDERGOES REBRANDING

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10 October,2013

The Institution previously known as Damelin Botswana, announced to the media fraternity this week that it is currently undergoing a rebranding exercise, through which the Institute will be named the Imperial School of Business and Science (ISBS). ISBS will continue to offer a wide range of BOTA Accredited and TEC Approved programmes in Business, Science and Accounting. As announced last year, the Institution has achieved yet another milestone by collaborating with recognized international Institutes to start providing degree qualifications by next year.

Speaking at a media briefing in Gaborone recently, the Chairman of ISBS explained that the name change was part of a metamorphosis through which they would grow into a better Institution. “The rebrand essentially means that we will no longer be a franchisee to Damelin South Africa, but will henceforth be a purely home grown, Botswana brand. The management of the Institute will remain the same, and the change will not affect current students who will continue smoothly with their education” said Mr Santosh Kumar Sharma.

ISBS offers business courses in Administration, Accounting, Management, Marketing and Public Relations. Its science offering includes Information Technology. The alliance with recognized and established international partners means that the Institution will be able to tap into those resources to offer credible and resolute qualifications to Batswana.

“Imperial School of Business and Science will be a brand that stands for education excellence and professional opportunity. Our growth strategy is in line with, and supports the government’s position on, localization of businesses. The new brand is rooted in Botswana while our products are of international standards, allow our alumni to be marketable across the world,” added the ISBS Managing Director, Mr Zaeem Anwar.